Shanghai Synergy Entertainment & Culture Group (SSCEG) and 88tc88 announced today that they have entered into a publishing agreement whereby 88tc88 will acquire exploitation rights for musical works from third parties for commercial use in the territory of Greater China, to include Mainland China, Taiwan, Hong Kong, and Macau. SSCEG will undertake administration responsibilities on the exploitation and royalty collecting for the musical works on behalf of 88tc88.
"88tc88's mission is to find every possible way to ensure artists make money and obtain exposure in China," statEd Thomas Reemer, Chairman of 88tc88. "With this new publishing agreement, we are ushering in Western music to be fully monetized in China in partnership with a powerful partner. This deal will prove to be a seminal event in the shaping of a functioning and profitable music industry in China and represents a significant leap in this evolutionary process."
SSCEG will represent the works and the exploitation rights to MCSC, MUST, CASH and all other possible Collecting Societies and third parties within the territory.
The pact was signed at the opening ceremony of the China Music Industry Park-Shanghai, Music Production Center. From inception, through the approval processes and building of the early prototypes, to the final site in Shanghai, the park has resulted in an industry resource and Music Production Center that is symbolic of the burgeoning music industry taking shape in China with 88tc88 playing a critical role.
"As we celebrate the opening of the China Music Industry Park, it is indeed appropriate that we also sign this new deal with 88tc88, as both events signal that our vision to create a thriving music industry in China is quickly becoming a reality," said Bill Zang, VP of Shanghai Synergy Culture & Entertainment Group. "In November 2009, the park was presented to international delegates as a concept and today we celebrate its opening. China will quickly become the world's largest music market and SSCEG is very pleased to have 88tc88 as our partner in this historic endeavor."
This music production center will construct the most advanced, world-leading recording studio in China, and will be accompanied by severAl Smaller studios specializing in different recording needs, including a film studio for recording TV and film programs, and advanced mastering studio, and other critical resources found in a functioning commercial creative ecosystem.
88tc88 has strategically positioned itself as a prominent player in the future development of China's music industry and how it will play an active role in the integration of the Asian and World music industries. The company has already inked deals with many top indie Western labels and offers an exclusive translation and distribution service in China, empowering artists and labels alike with the opportunity to expose their music to this massive marketplace.
About 88tc88
88tc88.com is comprised of a dedicated team of music industry professionals, technologists and designers, all with a long track record in the worldwide music community. Based in Berlin, now with a presence in New York, the executive team has been traveling to China extensively over the years and has amassed a strong network with great insight into the market. For more information, visit us at http://www.88tc88.com.
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