STAGE TUBE: The Warmest of Birthday Wishes for Barry Weissler from theatreMAMA

theatreMAMA wished Barry Weissler, the producer of hit Broadway shows such as Chicago and Waitress, a happy birthday with a little razzle dazzle! In the style of Chicago's "All I Care About Is Love," theatreMAMA's Chicago Dance Mob performed their own rendition with a little twist.

While theatreMAMA has provided the street teams for several of Weissler's shows, such as Pippin and Waitress, Chicago has been the longest running street team amongst them all (8+ years and counting)! All year theatreMAMA's Chicago Dance Mob can be spotted sporting a pair of iconic red tights and their finest bowler hat while passing out a killer deal to Chicago the Musical! It seemed only fitting that the birthday wishes came from these Femme Fatales!

theatreMAMA is an experiential and digital marketing agency for the performing arts industry, located in the heart of New York City. They specialize in bringing brand narratives to life through sensory experiences and interactive digital campaigns that are measurable and memorable, working with agencies, artists, marketing directors, owners, managers, curators and individuals to craft and produce custom "living media" and digital experiences of any size or scale.