SOMETHING ROTTEN! Expresses Love For Their Fellow Broadway Musicals With Personalized Valentines

Love it or hate it, Valentine's Day is upon us again, and while candy shops and stationery stores are loaded with heart-shaped treats and cards filled with loving sentiment, everyone knows that nothing beats a personal, homemade gift.

So the gang at SOMETHING ROTTEN!, Broadway's hit Elizabethan musical comedy about the invention of the musical, have come up with personal cards to express their affection for their neighboring shows.

You might think a Shakespeare sonnet would be in order, but instead they've opted for romantic quotes from each of their loved ones' lyricists.

The completely original new musical SOMETHING ROTTEN!, directed and choreographed by Tony Award winnerCasey Nicholaw (The Book of Mormon, Aladdin), with music and lyrics by Grammy Award winner and Tony Award nominee Wayne Kirkpatrick and Golden Globe Award and Tony Award nominee Karey Kirkpatrick and a book by Tony Award nominees Karey Kirkpatrick and best-selling author John O'Farrell, is playing on Broadway at the St. James Theatre (246 West 44 Street).

SOMETHING ROTTEN! currently stars three-time Tony Award nominee Brian d'Arcy James (Shrek, Spotlight), two-time Tony Award winner Christian Borle (Peter and the Starcatcher), Tony Award nominee John Cariani (Fiddler on the Roof), Heidi Blickenstaff ([title of show]), two-time Tony Award nominee Brad Oscar (The Producers), Kate Reinders (Wicked), David Beach (It's Only a Play, Fish in the Dark, Mamma Mia!), Edward Hibbert (It Shoulda Been You, The Drowsy Chaperone, "Frasier"), Gerry Vichi (The Drowsy Chaperone) and André Ward (Rock of Ages, Xanadu).

Welcome to the '90s - the 1590s - long before the dawn of premium tickets, star casting and reminders to turn off your cell phones. Brothers Nick (d'Arcy James) and Nigel Bottom (Cariani) are desperate to write a hit play but are stuck in the shadow of that Renaissance rockstar known as "The Bard" (Borle). When a local soothsayer foretells that the future of theatre involves singing, dancing and acting at the same time, Nick and Nigel set out to write the world's very first MUSICAL! But amidst the scandalous excitement of Opening Night, the Bottom Brothers realize that reaching the top means being true to thine own self... and all that jazz.

With its heart on its ruffled sleeve and sequins in its soul, SOMETHING ROTTEN! is an uproarious dose of pure Broadway fun and an irresistible ode to musicals - those dazzling creations that entertain us, inspire us, and remind us that everything's better with an exclamation point!