Roundabout Theatre Company Wins Three Web Awards

Roundabout Theatre Company’s (Todd Haimes, Artistic Director) Sunday in the Park with George - Connect: The Dot Project www.SundayDots.com won Interactive Advertising Bureau’s (IAB) bronze medal MIXX Award for Best Public Service/Not-for-Profit website and Web Marketing Association’s (WMA) 2008 WebAward for Best Arts website.  In addition, Roundabout Theatre Company’s virtual seat naming campaign www.Studio54seats.org, won WMA’s 2008 WebAward for Non-Profit Standard of Excellence for Outstanding Achievement in Website Development.

IAB’s MIXX Awards are the only honor devoted exclusively to interactive advertising, and the only juried competition that recognizes excellence in both creativity and effectiveness. For the first time, the digital advertising campaigns were evaluated by senior executives from agencies, publishers and marketing organizations deliberating together, sharing their distinct perspectives on what makes advertising creative successful.

This year, submissions were sent in from hundreds of leading agencies, representing traditional advertising agencies and native digital shops which entered work across virtually every major vertical industry including Apple, Nissan, Verizon and many others.

The MIXX Awards are the only juried advertising competition that evaluates all critical components of the interactive marketing mix, including strategy, creative, execution and results. To view the complete gallery of the MIXX Winners please visit: www.mixx-awards.com/gallery

WMA was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Staffed by volunteers, WMA is made up of Internet marketing, online advertising, PR, and top web site design professionals who share an interest in improving the quality of online advertising, internet marketing, and website promotion.

The WMA is the producer of the WebAward Competition.  Now in its 12th year, the WebAwards is the premier annual website award competition that names the best Web sites in 96 industries while setting the standard of excellence for all website development.  www.webaward.org

Situation Marketing created the Sunday in the Park with George - Connect: The Dot Project.  As a full-service interactive marketing and advertising agency, Situation Marketing bridges leading brands with consumers through engaging interactive strategies no matter the channel or vehicle.   www.situationmarketing.com

Continuity created the seat naming campaign website.  Founded in January of 2007 by John McGarry and Steve Hicks, Continuity is an independent, full service interactive marketing agency helping clients and agencies translate and adapt their strategic visions making them more actionable and relevant given today's changing digital landscape. Continuity also works with clients including Century 21, Chevron, Crayola, InBev, J.P.Morgan, Marriott, Martha Stewart and the US Olympic Committee.  For more information on Continuity, please visit: http://continuityny.com.

Roundabout Theatre Company is one of the country’s leading not-for-profit theatres.  The company contributes invaluably to New York's cultural life by staging the highest quality revivals of classic plays and musicals and develops and produces new works by today’s writers and composers. Roundabout consistently partners great artists with great works to bring a fresh and exciting interpretation that makes each production relevant and important to today’s audiences.

Roundabout Theatre Company currently produces at three permanent homes each of which is designed specifically to enhance the needs of the Roundabout's mission.  Off-Broadway, the Harold and Miriam Steinberg Center for Theatre, which houses the Laura Pels Theatre and Black Box Theatre, with its simple sophisticated design is perfectly suited to showcasing new plays. The grandeur of its Broadway home on 42nd Street, American Airlines Theatre, sets the ideal stage for the classics.  Roundabout's Studio 54 provides an exciting and intimate Broadway venue for its musical and special event productions.  Together these three distinctive venues serve to enhance the work on each of its stages.

American Airlines is the official airline of Roundabout Theatre Company.  Roundabout productions are made possible, in part, with public funds from the New York State Council on the Arts, the New York City Department of Cultural Affairs, the National Endowment for the Arts; and the New York State Office of Parks, Recreation and Historic Preservation.  American Express is the 2008-2009 season sponsor of the Roundabout Theatre Company.  The Westin New York is the official hotel of Roundabout Theatre Company.  

Roundabout Theatre Company’s 2008-2009 season includes Robert Bolt’s A Man for All Seasons, starring Frank Langella, directed by Doug Hughes; Rodgers & Hart’s Pal Joey, starring Stockard Channing, Christian Hoff & Martha Plimpton, directed by Joe Mantello; David Rabe’s Streamers, directed by Scott Ellis; Steven Levenson’s The Language of Trees, directed by Alex Timbers; Henrik Ibsen’s Hedda Gabler, starring Mary-Louise Parker, directed by Ian Rickson; Lisa Loomer’s Distracted featuring Cynthia Nixon, directed by Mark Brokaw; Christopher Hampton’s The Philanthropist, starring Matthew Broderick, directed by David Grindley and Samuel Beckett’s Waiting for Godot, starring Bill Irwin & Nathan Lane, directed by Anthony Page.  Roundabout’s sold out production of The 39 Steps transferred to the Cort Theatre on April 29th, 2008.

Roundabout Theatre Company’s critically acclaimed Broadway production of Reginald Rose’s Twelve Angry Men is currently booking the third year of its multi-award winning tour.  Twelve Angry Men is directed by Tony-nominated director Scott Ellis (Curtains).

www.roundabouttheatre.org