Photo Flash: First Wednesday Matinee at the New TKTS Discount Booth

Theatre Development Fund (TDF)'s new TKTS Discount Booth, located "under the red steps" in Father Duffy Square (Broadway and 47th Street, Manhattan), opened on Thursday, October 16th at 3pm, preceded by a 12:30pm ribbon cutting ceremony in honor of the revitalization of Duffy Square. TKTS offers same-day discounts of up to 50% off for tickets to Broadway, Off Broadway, music and dance productions to performing arts lovers from the world over. 

David LeShay, TDF Director of Communications shared his birdseye view of the new TKTS booth on the first Wednesday Matinee day since it officially opened.

"Today was our first day of ticket sales for a Wednesday matinee in our new TKTS booth which opened last Thursday, October 16 at Father Duffy Square. It's been amazing to see how quickly the glass red steps, under which the booth sits, have become a destination for everything from taking pictures from the elevated view of Times Square, to a place to sit and have a cup of coffee.  I took these photos at around 11am this morning", explained LeShay.

The new booth features 12 selling windows, each equipped with the ability to accept credit cards for sale of same-day discount tickets to Broadway, Off Broadway, music and dance productions (in addition to cash and travelers checks).  There is a special "Play Only" window where there is rarely a wait for tickets to non-musical productions.  Hours of operation for TKTS Times Square are: Monday, Wednesday, Thursday, Friday and Saturday from 3pm to 8pm for evening performances, Tuesdays from 2pm to 8pm for evening performances; Wednesday and Saturday from 10am to 2pm for matinee performances; and Sunday from 11 to 3pm for matinee performances and 3pm to 7pm for evening performances.

TKTS is a project of Theatre Development Fund (TDF), a not-for-profit service organization for the performing arts.  TDF operates two other TKTS Discount Booths: in Downtown Brooklyn at 1 MetroTech Center at the corner of Jay Street and Myrtle Promenade and a Lower Manhattan TKTS Booth at South Street Seaport at the corner of Front and John Streets.  Since TKTS first opened for business over 35 years ago on June 25, 1973, over 51 million tickets have been sold at discount prices to millions New Yorkers and visitors who, without TKTS, may not have been able to attend live performances.  Those admissions represent over $1.4 billion in revenue returned to thousands of productions.

About Theatre Development Fund - TDF has played a unique role in strengthening live theatre and dance in New York City for the past 40 years. This not-for-profit service organization's combined programs have filled over 72 million seats at discount prices (with theatre lovers who would normally not be able to attend live performance) and returned over $1.6 billion in revenue to thousands of theatre, dance and music productions. Best known for its TKTS Discount Booths, TDF's membership, voucher, access and education programs, as well as its Costume Collection, help to make the unique experience of theatre available to everyone. For more information about TDF and TKTS check the Web site:  www.tdf.org

Photos Courtesy of David LeShay

 

The crowd lines up at the new TKTS booth

The new TKTS booth gleams!

The new TKTS booth