Fox believes the time is right for Mark Cross to return to the men's market. "It's America's oldest luxury leather goods brand, and in today's world of legacy-driven brands, I see a clear opportunity for a heritage brand like ours."
Mark Cross Returns to Mens
By: Jennifer Diamond Sep. 02, 2013
Mark Cross is returning to men's accessories after 15 years. The luxury leather goods firm announced a new collection of men's bags, luggage and small leather goods for spring.
The 168-year-old brand relaunched a women's handbag collection, exclusively with Barneys New York, in February 2012. According to Neal Fox, chief executive officer, the line has done very well."The men's collection has been in the works for a long time," Fox said. He mentioned the collection was inspired by some pieces in the Mark Cross archives, as well offering a "modern perspective" on some new pieces. The in-house designed collection includes travel bags, briefcases, totes, duffles, dopp kits, luggage, wallets, card cases and iPad cases. They will retail from $225 to $525 for the small leather goods and $1,895 to $3,750 for the luggage.Barneys has already placed an order and Fox added, "We'll do some limited distribution beyond that."
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