Kipling North America, a division of VF Sportswear, Inc., announced the grand opening of its first, New York City store in the downtown neighborhood of Soho; along with the launch of its traveling holiday village, the #KiplingHoliday Tour. Both events kick-off on Thursday, November 20, 2014 and will offer guests an immersive, Make Happy experience just in time for the holidays.
Julie Dimperio, President of Kipling North America, comments, "We could not be more proud of opening our first Kipling store in New York City. The Kipling brand has grown so much over the past few years, and this opening marks a milestone for the brand here in the US."
At the Kipling, Soho store, customers will have the opportunity to receive a complimentary Kipling tote with any on-site purchase, complimentary gift wrapping for same-day purchases and a complimentary Kipling Monkey Keychain all while supplies last. After shopping the latest holiday collections and crossing off their wish lists, guests may walk-down the block to experience the #KiplingHoliday Tour, which will be a multisensory experience for all ages.
At each #KiplingHoliday Tour stop, beginning in New York City with stops in Los Angeles and Orlando, attendees will be welcomed to a spectrum of event highlights including: a Kipling Holiday Collection show wall, on-site monogramming, bespoke gift-wrapping, personalized sweets, photo booths, giveaways, and holiday DIY inspiration. Musical performances unique to each city are sure to entertain with a line-up of not-to-miss artists including but not limited to Kitty Cash, electronic-pop duo Javelin, electronic-soul duo Denitia and Sene, and Kane Holler, electronic-soul duo consisting of Chelsea Tyler and Jon Foster.
Kathy Hines, Vice President of Marketing of Kipling North America, adds, "At Kipling, we love to create environments and opportunities where guests are able to experience our brand in an active and memorable way. Each point of participation at the #KiplingHoliday Tour lends itself to a visually striking and entertaining moment that is both personalized and sharable."
Kipling, Soho Grand Opening
November 20 to 22, 11am - 7pm, at 155 Spring Street, New York City
#KiplingHoliday Tour Schedule
The #KiplingHoliday Tour is free, family-friendly and open to the public. For additional event details and to RSVP, please visit www.kipling-usa.com/kiplingholiday.
The Tour will showcase Kipling's Holiday 2014 campaign and collections: Always On, The Collection and Essentials. To view the campaign and shop the products featured, please visit the Kipling's Holiday Catalog digitally at www.kipling-usa.com/catalog beginning November 14.
ABOUT KIPLING
Founded in 1987, Belgian brand Kipling crafts lightweight handbags, luggage and accessories for every age. Through innovative and contemporary designs, Kipling combines quality, function and style, creating the ideal accessory for an active lifestyle. Kipling established itself as a global accessories brand by embodying a youthful spirit and pioneering the use of its trademark crinkle nylon in expressive colors and patterns. Kipling has headquarters in New York, New York and Antwerp, Belgium, is distributed in more than 80 countries, and is available in more than 5,000 stores globally. www.kipling-usa.com
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