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INDUSTRY INSIGHT: Weekly Grosses Analysis - 2/27; DEATH OF A SALESMAN Breaks Record

By: Feb. 27, 2012
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Welcome to this week's edition of our new WEEKLY GROSSES ANALYSIS, part of our new Industry Insights section that will feature insider industry information, commentary and insights!

Arthur Miller's DEATH OF A SALESMAN broke the house record of the Barrymore Theatre (243 West 47th Street), grossing $692,192 over seven performances for the week ending February 26, 2012. The strictly limited engagement opens Thursday, March 15, 2012.

Read on for all the weekly grosses statistics for the movers and shakers from the latest grosses, 2/26/2012.


Top 5 by This Week Gross
WICKED $1,872,679
THE LION KING $1,732,972
SPIDER-MAN TURN OFF THE DARK $1,643,155
THE BOOK OF MORMON $1,468,595
JERSEY BOYS $1,018,596
Bottom 5 by This Week Gross
THE ROAD TO MECCA ($219,854), WIT ($244,804), SHATNER'S WORLD: WE JUST LIVE IN IT ($312,767), GODSPELL ($356,350), VENUS IN FUR ($369,176)

Top 5 by This Week Gross vs. Last Week Gross
THE PHANTOM OF THE OPERA $181,797
STICK FLY $84,687
HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING $84,371
DEATH OF A SALESMAN $78,603
THE LION KING $67,831
Bottom 5 by This Week Gross vs. Last Week Gross
CHICAGO ($-83,674), SISTER ACT ($-66,829), SPIDER-MAN TURN OFF THE DARK ($-65,984), GODSPELL ($-37,722), VENUS IN FUR ($-33,118)

Top 5 by Average Ticket Price
THE BOOK OF MORMON $167.80
WICKED $129.40
THE LION KING $129.12
War Horse $112.36
SPIDER-MAN TURN OFF THE DARK $110.43
Bottom 5 by Average Ticket Price
THE ROAD TO MECCA ($55.00), WIT ($61.11), STICK FLY ($63.92), SHATNER'S WORLD: WE JUST LIVE IN IT ($65.75), MEMPHIS ($68.44)

Top 5 by Gross % of Potential
THE BOOK OF MORMON 118.01%
WICKED 111.39%
THE LION KING 102.53%
SPIDER-MAN TURN OFF THE DARK 90.9%
War Horse 89.89%
Bottom 5 by Gross % of Potential
THE ROAD TO MECCA (34.34%), SHATNER'S WORLD: WE JUST LIVE IN IT (37.75%), SISTER ACT (39.82%), WIT (42.07%), PRISCILLA QUEEN OF THE DESERT (45.91%)

Top 5 % of Seats Sold of Total Seats
THE BOOK OF MORMON 102.6%
ANYTHING GOES 100.1%
WICKED 100.0%
THE LION KING 100.0%
War Horse 99.4%
Bottom 5 % of Seats Sold of Total Seats

SISTER ACT (59.0%), SHATNER'S WORLD: WE JUST LIVE IN IT (68.2%), PRISCILLA QUEEN OF THE DESERT (68.5%), THE ROAD TO MECCA (68.7%), WIT (77.0%)


Top 5 by Seats Sold This Week vs. Last Week
THE PHANTOM OF THE OPERA 2626
DEATH OF A SALESMAN 1318
HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING 1282
STICK FLY 1151
ANYTHING GOES 605
Bottom 5 by Seats Sold This Week vs. Last Week
SISTER ACT (-758), CHICAGO (-590), VENUS IN FUR (-392), PRISCILLA QUEEN OF THE DESERT (-257), GODSPELL (-151)

That's all for this week... Other statistics that you'd like to see? Let us know!









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