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Green America Launches 'Groupon for Greenies'

By: Jan. 05, 2011
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Fans of deal-of-the-day sites such as Groupon and LivingSocial now have an environmentally friendly shopping option.

Green America and its partner Q4 Marketing have launched Green Deals (http://www.GreenDeals.org), a Web site that provides people who care about good deals and going green with daily deals from local and national online green companies. Over 100,000 people are already signed on to Green Deals. All participating companies meet Green America's strict standards for social and environmental responsibility in their policies, practices, and products.

Green Deals also features tips on everyday green living, coupons, and other offers from their Green Approved Businesses. Recent deals have included organic chocolates, green cleaning supplies, and environmentally friendly water bottles.

Green America Executive Director Alisa Gravitz said: "Green Deals helps Americans who are tightening their belts live a green life and save money at the same time. From household necessities to great gift ideas, Green Deals provides terrific products from businesses that have been screened by Green America for their social and environmental responsibility. Good green deals - no greenwashing here!"

There is no shortage of green companies that want to be part of Green Deals. "While there are a number of daily deal sites on the Web, Green Deals is composed entirely of the kind of values-driven consumers we want to reach" said Rosamaria Caballero, founder, Green Irene LLC. "They appreciate the screening Green America performs on us as a member of the Green Business Network to assess our business practices."

Jay Parekh, chief operating officer, Hydros Bottle, said: "Running a Green Deal helped connect us directly with conscious consumers that are often thought-leaders within their social networks -- the very customers that have the potential to become brand evangelists -- all within a group buying model. For us, it was a win-win."

For more details about Green Deals, go to http://www.GreenDeals.org on the Web.

(Green America, Q4 Marketing, and Green Deals are in no way associated with Groupon or LivingSocial. Both of those organizations are referred to in this news release strictly to encourage an understanding of the type of deal-of-the-day site that Green Deals is.)

ABOUT GREEN AMERICA

Green America is United States' leading green economy organization. Founded in 1982, Green America provides the economic strategies, organizing power and practical tools for businesses and individuals to solve today's social and environmental problems. Green America's green economy programs encourage corporate responsibility, tackle climate change, build fair trading systems, advance healthy, local communities, and provide green purchasing and investing information for families and businesses. To receive Green America's popular publications, including the Green American and the NationAl Green PagesTM, participate in Green Festivals, or to get its free e-newsletter, providing the latest green news, green discounts, and opportunities to take action for a green economy, visit http://www.GreenAmerica.org, email info@GreenAmericaToday.org, or call at 800-58-GREEN.

ABOUT Q4 MARKETING

Q4 Marketing and Media Group (Boston, MA) is a boutique Internet Marketing firm that has extensive experience in B2C lead generation, web site development and management, and online media buying and planning services. Our team works with clients both small and large to help them achieve their ROI goals utilizing online marketing including social media, search marketing (PPC), organic search (SEO), email marketing, lead generation, and affiliate marketing. Visit http://www.q4marketing.com.




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