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Daryl Roth Productions Announces New Licensing Division

By: Oct. 08, 2012
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Daryl Roth Productions (DRP) announces the formation of a new division responsible for facilitating the licensing of DRP titles and productions to professional and amateur theaters around the world as well as for film, online and television. The catalog will include the company's Broadway, Off-Broadway and DR2 Kids programming titles.

Long-time Disney executive Michael Barra has been recruited as Senior Vice President of Daryl Roth Theatrical Licensing. He launched and ran the Strategic Operational Initiatives group in Burbank for Walt Disney Pictures, and also established and led both Business Development and Franchise Management functions for Disney's live stage business in New York. Prior to Disney, Mr. Barra worked for 7 years at PricewaterhouseCoopers in Boston and New York. He will manage the theatrical licensing and intellectual property rights of the DRP catalog.

Roth said, "I am very proud of our amazing catalogue, and look forward to working proactively with the existing licensing companies to have our shows seen by wider audiences. In the future, we hope to include titles from other production companies."

"I am incredibly excited to work with Daryl and her talented team to maximize the value of their impressive content catalog. Her diverse portfolio of award-winning plays and musicals demands a presence on stages internationally, as well as consideration in all other media, " added Barra.

Daryl Roth Productions was formed in 1988, and has presented over 75 productions, including seven Pulitzer and six Tony winners. Dedicated to producing quality theatre that touches a chord both intellectually and emotionally, some of her most recent shows include the 2011 Tony Award winning revival of Larry Kramer's The Normal Heart, and the long-running Off-Broadway hit Love, Loss, and What I Wore by Nora Ephron and Delia Ephron. Upcoming productions include the Spring 2013 Broadway-bound Kinky Boots, a new musical adapted from the 2005 Miramax film with music by Cyndi Lauper and book by Harvey Fierstein, and John Grisham's A Time to Kill, adapted by Rupert Holmes.

For more information, please visit darylrothlicensing.com.




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