Coldplay, Tim McGraw and More Join (RED)ROWS Campaign

Coldplay, Tim McGRaw, Sheryl Crow, Phish, The Killers, The Tragically Hip, Maxwell, Elvis Costello, Diana Krall, K'NAAN, Rufus Wainwright, Leonard Cohen and many others are joining together this summer to support RED.

Even though many of the shows are sold out throughout the country, these musicians have made VIP seats for select shows available through (RED)ROWS, an online auction that's part of the broader (RED)RUSH TO ZERO campaign (June 1-10) to raise funding and awareness to deliver an AIDS-Free Generation by 2015. All (RED)ROWS ticket sales will benefit the Global Fund to Fight AIDS, Tuberculosis and Malaria, (RED)'s partner organization. The Global Fund invests 100% of (RED) dollars in HIV/AIDS programs in Africa, including interventions targeting women and children.

Fans can visit www.redrush.com and click on the (RED)ROWS button, where they can bid on seats and other special packages, with each bid making a different and fans will also see its potential impact, in terms of how many lives could be saved.