Beylerian Collection Launches New Online Store & Collection

Renowned design consultant, George M. Beylerian is proud to announce the launch of the Beylerian Collection http://www.beyleriancollection.com an online web store and the exclusive U.S. distribution rights to "Artphere" a unique line of hand crafted luxury Japanese unisex briefcases, backpacks and shoulder bag collection.

The briefcase collection is designed by Japanese designer, Keiichiro Yuri, who has created a product line with outstanding quality and distinctive in its visual design and function. The product line was introduced in Japan with great success and is the winner of the prestigious European IF Product Design Award.

Today the Beylerian Collection features the latest addition to the product line with the "Professional". A new distinctive design perspective on the professional working briefcase used by millions across the world. It features a real wood handle, metal locking clasp, internal aluminum frame, expanding pockets, room for a 15" laptop and all your daily business necessities.

The Professional was designed for on-the-go executive providing easy access to your briefcase contents with attention to style and functionality. In addition, it stands upright and expands in seconds, no fumbling with straps or complicated mechanisms to gain access to briefcase contents.

The briefcase is available in 5 distinctive colors (Black, White, Red, Hunter Green & Mocha) providing a color to fit every busy professionals wardrobe.

World travelers will really appreciate the ability to quickly fly through airport security and easily access your itinerary and tickets then quickly stow and lock your case for travel.

For further details view the collection at http://www.beyleriancollection.com.

About the Beylerian Collection

The Beylerian Collection is a lifelong passion for George M. Beylerian, a world traveler, serial entrepreneur and art collector. In his diverse cultural travels he has always sought to bring unique items to his friends and colleagues. Today he brings it to the world via the launch of http://www.beyleriancollection.com/. The website is an online showcase of his diverse visual and product interests that will inspire creativity, beauty and the fanciful within each of us.

Mr. Beylerian is best known for his extensive career in design and materials for over 40 years. He has taken his love of art, design and culture and developed the Beylerian Collection to represent his unique eclectic style and taste for luxury to the whimsical and to share his curiosities with the world.

As a retailer, curator, author and founder of some of the most foreword thinking design companies of the 20th century, including introducing Kartell to the United States; having his Beylerian Ltd. contract collection be the creative arm of Steelcase's Design Partnership and ultimately founding Material ConneXion in 1997. George produced such ground breaking exhibitions as "Edible Architecture, Women of Design, Chairmania, Mondo Materialis", and others. "Mondo Materialis", an experimental exhibition with materials, became the inspiration for creating "Material ConneXion". Mr. Beylerian is the author and co-author of books such as Mondo Materialis, Chairmania (both Harry N. Abrams), Work Life Tools (Monacelli), Material ConneXion and most recently, Ultra Materials published by Thames & Hudson.