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As BroadwayWorld reported yesterday, in reaction to a piece written by New York Post journalist Michael Riedel criticizing the new musical Finding Neverland, the producers of the show found out that Riedel had not seen the show and had been writing speculatively.
Riedel was invited by producer Harvey Weinstein to come to the American Repertory Theater in Cambridge and see the show for himself. Weinstein set Riedel a challenge: if less than 80% of the audience did not love the show, Weinstein would do the ALS ice bucket challenge. However if 80% or more of the audience loved it, Riedel would have ice dumped on him. The show was surveyed and the results were verified by accounting firm Ernst and Young.
A resounding 96% of the audience voted they loved the show and so Riedel, watched by a large crowd that gathered, was elegantly doused by Weinstein.
Check out what went down in the video!
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