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CHICAGO, Broadway's longest running American musical, just held a celebratory cocktail reception yesterday at New York City's The Palm Restaurant West Side location to officially launch the show's 20th anniversary year. Lead producer Barry Weissler addressed the crowd to toast the occasion and announce initiatives taking place over the next year in the lead-up to the official anniversary celebration and performance this November. Click here to check out out those initiatives -- plus some killer new promo shots for the show!
The 20th anniversary advertising campaign was finally revealed, featuring the tagline "Killing it Worldwide," a nod to the international success of the production in 34 countries and in more than 473 cities. The campaign showcases stunning new photos by famed photographer Max Vadukul (scroll down for a look!), who shot the show's iconic original 1996 advertising campaign. The models for the shoot include both current and alumni cast members along with the legendary Tony award-winning original cast members Joel Grey, James Naughton, Bebe Neuwirth & Ann Reinking.
Below, go behind the scenes of the big photo shoot!
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