In this week's Variety, Gordon Cox writes about bringing A VIEW FROM THE BRIDGE to Broadway. The article begins:
If there's a formula for producing a Broadway play that makes it into the black, "A View From the Bridge" seems to be adhering to it.
Take a well-known title, add a buzz-drawing celeb name with about a dozen weeks to commit to a show's run and make some quick coin from a limited engagement. Recent proofs of the theorem include
Jude Law + "Hamlet,"
Katie Holmes + "All My Sons" and
Angela Lansbury + "Blithe Spirit."
For "View," it's the 1955 Arthur Miller play + Scarlett Johansson (in her Broadway debut) + Liev Schreiber, in a production in previews ahead of a Jan. 24 opening at the Cort Theater.
But there are always variables in the equation.
Read the full article at:
http://www.variety.com/article/VR1118013869.html
A VIEW FROM THE BRIDGE stars Tony® Award-winner Liev Schreiber and Golden Globe nominee Scarlett Johansson. Directed by directed by Gregory Mosher, the production is currently in previews at Broadway at the Cort Theatre (138 West 48th Street) for a Sunday, January 24 opening.
Schreiber and Johansson are joined by
Jessica Hecht (
Neil Simon's Brighton Beach Memoirs), as ‘Beatrice,'
Michael Cristofer (The Intelligent Homosexual's Guide to Capitalism and Socialism with a Key to the Scriptures) as ‘Alfieri,'
Morgan Spector (Broadway debut) as ‘Rodolpho,'
Corey Stoll (Intimate Apparel) as ‘Marco,' Alex Cendese (Broadway debut), Anthony DeSando (Take Me Out),
Antoinette Lavecchia (How to Be a Good Italian Daughter (In Spite of Myself)),
Mark Morettini (Pal Joey),
Joe Ricci (I Love You, You're Perfect...),
Morgan Spector (Broadway debut), Robert Turano ("Guiding Light") and Marco Verna (Broadway debut).
In A VIEW FROM THE BRIDGE, Miller's most passionate drama, Schreiber plays Eddie Carbone, a Brooklyn longshoreman obsessed with his 17-year-old niece Catherine, played by
Scarlett Johansson. When Catherine falls in love with a newly arrived immigrant, Eddie's jealousy erupts in a rage that consumes him, his family, and his world.
A VIEW FROM THE BRIDGE is produced by
Stuart Thompson and
The Araca Group. Additional producers include
Jeffrey Finn,
Broadway Across America,
Olympus Theatricals,
Marisa Sechrest,
The Weinstein Company,
Jon B. Platt,
Sonia Friedman/
Robert G. Bartner, Swinsky/Deitch,
Adam Zotovich/
Ruth Hendel/
Orin Wolf, and
The Shubert Organization.
The creative team for A VIEW FROM THE BRIDGE includes
John Lee Beatty (Scenic Design),
Jane Greenwood (Costume Design),
Peter Kaczorowski (Lighting Design), and
Scott Lehrer (Sound Design).
Tickets are available through Telecharge.com, by phone at 212-239-6200, or 800-432-7250, online at www.Telecharge.com.
Photo credit: Walter McBride
