Amplify presents Nash Grier & Friends Australian Tour 2017

Cool For Summer Festival is heating up with the announcement of Nash Grier's additional solo headliner shows in Perth, Brisbane, Adelaide & Auckland! He'll be bringing a troupe of friends along for the ride, including Hayes Grier, Mahogany LOX, Alec Bailey & Wesley Stromberg PLUS special guests Tyde Levi, Tana Mongeau, Tom Jay Williams and Take Two.

Nash Grier turned Internet & digital entertainment into mainstream media. With the short career of just a few years Nash has amassed a following bigger than most countries. 9.9 million on Instagram, 5.84 million on Twitter, 4.84 million on YouTube and 3.63 million on facebook and 2.5 million on Snapchat!

The 19-year-old from North Carolina digital influencer started his journey to worldwide notoriety by creating videos on the popular social media network Vine. From there, he has amassed a huge following on additional social media channels including YouTube, Instagram, Twitter, Facebook, and Snapchat.

After moving to LA he found himself educating even major brands on the benefits of digital/Internet marketing versus traditional TV commercials or print ads. Soon he was bombarded with endorsements and began doing content deals with companies including Tommy Hilfiger, Old Spice, Neutrogena, Mudd, Nordstrom, Virgin Mobile, MTV, M&Ms, Aquafina, and many more. He started a clothing brand aside from his fan merch called UnitedXXVI, which did millions in retail sales for Aeropostale. The clothing deal landed Nash on his first Time Square billboard in 2015, and since has graced another on behalf of Awesomeness TV and NASDAQ in 2016.

Since Nash has become mainstream, he has been a guest on Good Morning America and The View multiple times and has been named one of TIME Magazine's 30 Most Influential People on the Internet in 2014 & 2015. He was also named one of TIME Magazine's most influential teens. Grier was then invited to the White House Correspondents Dinner by Arianna Huffington after being named and featured in HuffPost as the most popular kid in the world. Speaking to his worldwide fame, Nash has been nominated for the following:

Favorite Social Media Star- 2017 People's Choice Awards

Choice Web Star: Male - 2016 Teen Choice Awards

Favorite Social Media Star - 2016 People's Choice Awards

Choice Web Star: Comedy - 2015 Teen Choice Awards

In 2015, Nash starred in his first film The Outfield, which jumped to #1 on the iTunes Drama chart in 15 countries only two days after its release, beating out the highly anticipated Jurassic World. In spring of 2016 he wrapped filming on the thriller film You Get Me starring opposite Bella Thorne, then in fall of 2016 the provocative series The Deleted, which he stars, was released. Nash is drawn to the innovative story telling of video and film, as evidenced by the fact that he writes, directs, and edits every video he makes on social media. Nash has proven his production skills on a larger scale as well, directing a music video for the artist Bera, which now has more than 3 million views on Nash's YouTube channel.

In addition to film and video, Nash is currently writing a book, has a signed contract with NEXT Model Management Paris for both domestic and foreign campaigns, and has a deal with Awesomeness TV to promote his massive YouTube channel following. He has launched the "Nash Grier" app, which skyrocketed to 6.3 million views within the first week of launching, took over 78% of total traffic across all apps on the day of the launch, and trended #1 above Star Wars. He also has his own set of emojis for Apple and Android, dubbed "NashMojiTM." Nash has used his voice for good, bringing attention to causes he is passionate about, including climate change and global warming, and encourages his generation to be environmentally responsible.

What makes Nash different from any other young talent? - his drive to succeed, his knowledge of this unique space, and the close relationship he has with his fans. Nash understands and appreciates that his fans helped create him, so his supporters see his journey as their journey. He is accessible to his fans and only promotes brands/companies he believes in, which builds trust with his fan base. One time in Iceland, a single tweet about Nash's whereabouts brought 5,000 girls to a shopping centre in search of him. The mayor of Reykjavik [Iceland] was quoted saying they'd never seen that before, "even when The Beatles came 30 years ago."

Nash Grier & Friends presented by Amplify, Australia's fastest growing youth media property.

About Cool For Summer

Cool For Summer is a new single-day festival in Sydney & Melbourne that combines the hottest music acts with the biggest digital influencers. Putting a modern spin on traditional music festivals, Cool For Summer is the first festival of its kind in Australia, creating something truly special for the connected generation.

www.coolforsummerfest.com.au

Tickets on-sale for all shows Wednesday 15th February, 10am AEDT from thisisamplify.com.au

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