NBC News and MSNBC announced that Marc Greenstein has been promoted to Vice President Creative Production for NBC News and MSNBC. Continuing to report into Phil Griffin, President of MSNBC, in this new role, Greenstein will also report into Alexandra Wallace, Senior Vice President, NBC News.
Responsible for the set designs, on-air look, graphics and interactive elements for MSNBC, over the past few years, Greenstein has also played an integral role at
NBC News. An award-winning director, Greenstein was responsible for the transformation of
30 Rock into Democracy Plaza, the concept and execution of the "Rock Center with Brian Williams" set in historic Studio 3B, the "Meet the Press" re-design, and network-wide specials.
Effective immediately, Greenstein will officially expand his responsibilities to
NBC News, where he will work closely with all Network News shows, their executive producers, directors, and marketing teams to create a more cohesive look and feel. Greenstein will be instrumental in defining the overall look for NBC's newscasts, including graphics, studio, and scenic elements, creating a common thread throughout all of the news properties, while also ensuring that each brand maintains its own distinct identity.
"We've been fortunate to tap into Marc's skills over the last few years to improve the viewer experience and overall look and feel of some of our broadcasts," said Alexandra Wallace, Senior
Vice President,
NBC News. "Marc is an incredibly talented individual who has been an integral part of the network's evolution, and we're excited to have him officially on board as our head of Creative Production while continuing his role at MSNBC."
Greenstein joined
MSNBC in 1996 as part of the network's original launch team. He then did a short stint in sports broadcasting before returning to the network in 2000. Greenstein oversaw the creation and launch of MSNBC's
30 Rock studios in 2007 and has directed "Weekend TODAY" as well as filled in on "TODAY."
Prior to joining MSNBC, Greenstein served as coordinating director for XETV, FOX6 in San Diego, where he launched their news division and built the creative and technical infrastructure. Prior to that, he served as a director for NBC's Owned and Operated station WTVJ in Miami.
Greenstein has won multiple Emmy Awards, an Edward R. Murrow Award, and was named BDA winner for the
MSNBC newsroom.
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