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CBS's BIG BROTHER Announces This Season's New Twist: 'Summer of Temptation'

By: Jun. 21, 2017
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BIG BROTHER today announced this season's new twist, "Summer of Temptation," where the Houseguests will be challenged like never before as they embark on a season of tempting offers that could give them money, power and safety in the game. But, they will need to be careful, because for every temptation taken, there will be a consequence to face. This season's house reflects the temptation twist with words like Money and Revenge hanging on the wall, constantly reminding the Houseguests that the game never stops. The summer reality hit debuts with a two-night premiere event, Wednesday, June 28 (8:00-10:00 PM, ET/PT) and Thursday, June 29 (9:00-10:00 PM, ET/PT) on the CBS Television Network.

In the premiere episode, Houseguests will face a BIG BROTHER first as they encounter tempting offers for money, power and safety that could change the course of the game on the very first night. In addition to the Twists being revealed during the two-hour premiere, a new twist, the "Den of Temptation," will be unveiled in the first Sunday episode, July 2 (8:00-9:00 PM, ET/PT). America will vote on which Houseguest they would like to send into the "Den of Temptation" to be enticed by a potentially game-changing offer. But it's always a game of risk vs. reward, as every temptation will unleash a consequence on the house.

"Temptation has always been a part of Big Brother but this summer we are testing the Houseguests like never before," said Rich Meehan, Executive Producer, BIG BROTHER. "There are so many different paths the game could take this season depending on what the Houseguests choose to do. With so many unknowns, we are excited to see how it all plays out."

Upon entering the house, Houseguests will be met with the ultimate symbol of temptation, a massive 13-foot-tall abstract apple tree, with LED lighting creating translucent "leaves" and over-sized apples.

The other rooms in the house also carry out the theme. In a tribute to Power, one bedroom is designed around the idea of an old-school executive's office. Over $6,500 framed and lighted $100 and $50 bills are hung on the green-tufted walls and a chandelier built from desk lamps hangs overhead. The linens are inspired by men's pocket squares and typical office furniture has been transformed into custom-built beds.

The kitchen, accented with classic architectural drawings and Greek key details, leads into the lounge, where a "wave" of crushed blue velvet with silver nail heads dominates the room. Adorning THE WALL behind a modern tufted chair are 396 massive green apples. There is a hint of Vanity in the bathroom, where 18 Venetian glass mirrors reflect every angle of the Houseguests.

Upstairs, the Head of Household suite is pure Greed, sporting gold walls, gold floors, gold bricks and gold side tables. Real safety deposit boxes make up one wall of THE ROOM that is DIVIDED by an aquarium stocked with tropical fish. Also, the HOH bathroom features a 6-foot tall art deco chandelier.

Following the two-night premiere, BIG BROTHER will air Sundays (8:00-9:00 PM, ET/PT), beginning July 2; Wednesdays (8:00-9:00 PM, ET/PT), beginning July 5; and Thursdays (9:00-10:00 PM, live ET/delayed PT), beginning July 6, featuring the live eviction show hosted by Julie Chen.

BIG BROTHER follows a group of people living together in a house outfitted with 87 HD cameras and more than 100 microphones, recording their every move 24 hours a day. Each week, someone will be voted out of the house, with the last remaining Houseguest receiving the grand prize of $500,000. BIG BROTHER is produced by Emmy Award-winning producer Allison Grodner and Rich Meehan for Fly on THE WALL Entertainment, in association with Endemol Shine North America.




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