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Why should H2$ close before the summer?

TheatreKid3
Broadway Star
joined:3/25/12
I honesty don't understand why the show is closing now instead of waiting out Nick Jonas' contract? This show would have been a hit during the summer months bc that is when the majority of Nick's target audience will be in New York! School will be out and families will be on vacation. Nick hasn't even been with the show during the peak draw for his audience. I just don't think these less than spectacular grosses are indication that the show won't draw in people - it is just a bad time of year. Plus, the show recouped! I don't see why they could not have lasted through the two remaining months of Jonas' contract and played through the summer, where they would definitely make a ton. Now, one of the nicest theaters on Broadway will be dark throughout the summer. I just don't get this logic at all.



Updated On: 5/9/12 at 07:02 PM
Kalimba
Broadway Legend
joined:4/5/06
Because it's losing money. Let me guess, you're not very good at math.
TheatreKid3
Broadway Star
joined:3/25/12
No need to be a jerk. I am quite good at math, thank you very much. But my goodness if Sister Act made it until Raven came in for salvation, they can wait until the summer where they would have made BANK off the families with teens/tweens that IS Jonas' target audience and biggest draw.

It recouped. Unless they are going into debt (which I highly doubt), losing money isn't an extremely huge issue at the moment, not when they have the historically healthy summer grosses to look forward too. It would be much better than to leave the theatre dark. It's two months.

Updated On: 5/9/12 at 07:23 PM
ChildrenwillListen
Featured Actor
joined:3/12/12
Because it's crap
Kalimba
Broadway Legend
joined:4/5/06
I think if people were going to see Nick Jonas, they would have already. Who knows why Sister Act remained opened prior to Raven joining the cast.
frogs_fan85
Broadway Legend
joined:12/3/05
The advance sales through July 1st had to have been abysmal with not much of a chance to get better. If tourists were planning on seeing the show with Jonas they would have purchased tickets already. You're basically speculating on what their short term future sales and day of sales would be. NEWSIES had to have captured a lot of their target audience, along with Raven going into SISTER ACT.

As for going into debt, the show made only $367K last week, which has to be well below their weekly running costs.

ETA- SISTER ACT was able to skate through those really bad weeks prior to Raven's arrival because the Shubert organization is acting as a producer and the theater owner and they were (correctly at least so far) assuming that she would reinvigorate sales.
Updated On: 5/9/12 at 07:27 PM
dramamama611
Broadway Legend
joined:12/4/07
1. ALL of his fan base would not be in the city. That's a ridiculous statement. Are you saying his entire fan base lives in or visits NYC every summer?

2. THEY know what their advance sales look like. It can't be good, or they'd stay open.

3. You have to trust that they know what they are doing, after all they are professionals.

4. If they fell below their nut 2 x they could be getting kicked out by the theater itself. Maybe they have a tenent that wants to get in before the summer is over.
TheatreKid3
Broadway Star
joined:3/25/12
^ The only thing I can think of that really hurt its chances where advance sales, like you pointed out. Like you said, they must not have been that good otherwise I think they would have waited Nick's contract out.

I don't mean ALL. Of course not, that is a ridiculous statement. I mean the greatest concentration. it's no secret that the summer is peak season for families, many of which have teens/tweens/kids which are - hey, what do you know - Nick's target audience.






Updated On: 5/9/12 at 07:35 PM
Marianne2
Broadway Legend
joined:3/28/08
Are the Jonas Brothers even big still?
blaxx
Broadway Legend
joined:6/28/05
Are the Jonas Brothers even big still?

Who?!
TheatreKid3
Broadway Star
joined:3/25/12
Not as big as they used to be, but that's more of their own fault (they have supposedly been on a hiatus). Nick, however, has remained in the spotlight more so than the others. Although, as a whole, no they aren't as big as they used to be.

I think they are planning a new album to be released before the end of the year, though, which is what Nick is moving to focus on (which is why he was leaving in July). I think it has been in the works for some time.



Updated On: 5/9/12 at 07:40 PM
ageorges3
Swing
joined:3/20/12
I've been lurking on these boards a long time, and this thread proves a few observations I've made over the years. I'm a generally nice guy, but I'll let the sass out for this. I don't care if I get backlash, come at me hussies.

1) Dramamama likes to make petty over-generalizations and uses a stupidly condescending, adversarial tone when she responds to something another poster said.

2) Kalimba's misplaced snark doesn't mesh well with her pro pic.
dramamama611
Broadway Legend
joined:12/4/07
Tourists buy tix in advance...they weren't buying.

Shows can't hang on through tough times of losinng money, so that MAYBE they can earn money. They'd have to make do with awful sales through May and June LOSING MONEY, so that MAYBE they would make up for it in July & August. That would likely only even things out -- so what's the point.
TheatreKid3
Broadway Star
joined:3/25/12
ageorges3 - you are my knew best friend. I honestly don't understand why many posters on here feel the need to be jerks or buttholes when replying to someone. You can disagree or say your piece without being rude.
TheatreKid3
Broadway Star
joined:3/25/12
I understand your point, especially bc Nick's contract would end in the middle of July. While I do think this show would have found a good audience during the summer, I get what you are saying. It just sucks to see it go.
TheatreDiva90016
Broadway Legend
joined:4/10/04
Why are most of the newbies on this board total assholes?

It's like they march into a party that is underway and then try and make as much noise as they can to get noticed.

It's kind of pathetic.
ageorges3
Swing
joined:3/20/12
Roger, TheatreDiva. Didn't mean to get all ruckus and kerfuffly for some lame "I'm new, and I want attention" ploy.

But really, what I said in my previous post is true. Just wanted to let out some pent-up frustration at unnecessary meanness by being a bit mean, hypocritical though it may be.


Updated On: 5/9/12 at 08:37 PM
dramamama611
Broadway Legend
joined:12/4/07
I'm so glad you can hear my tone from the written word.

And how is YOUR post anything but snarky?

I addressed the posters questions: directly and simply -- nothing more nothing less. There was no tone, except what you place there.
songanddanceman2
Broadway Legend
joined:8/31/06

' Kalimba's misplaced snark doesn't mesh well with her pro pic.'

I love you

bdn223
Broadway Star
joined:6/14/08
For a show to be able to eat its losses in the slow weeks in preparation for the summer or holiday season, their are three possibilities
The show has a single producer that can lay out the cash in the slow months
For example...Disney with Mary Poppins and Beauty and the Beast, whose grosses double during the summer, or doubled in the case of BB, and if it does/did not hit its nut one week Disney knew it would make it back and then some in the summer or holidays.
2 A show has run a LONG time, so the producers know its audience cycle and have it down to a science...so they know if they lay out money they are going to get it back...Chicago, Phantom
3 The show just opened and it waiting on awards season to be over, to see if they win anything

H2S has 23 producers, has only run a year, and opened last season..
willep
Broadway Legend
joined:9/20/08
Well, his contract wasn't set to go through the summer months, as far as I know...unless you consider May and June "the summer months"...with advance sales what they were and no big name for the summer, why bother keeping it open?



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