BWW: How has Austin's shrinking venue environment affected you?
BS: Well, thankfully, we still have a space. But rent has increased---it has been and continues to be 30-40% of our budget. It's crazy to think that so much of the price of art has very little to do with the art itself. A building, some lights, and some chairs. That's all we really need. And yet those things are pretty hard to come by in this town. Austin. A town so "weird" that it only has a handful of spaces to house the many artists who make this town, well, weird. But we also acknowledge that we are the lucky ones. Thanks to Ken Webster and all of the hard work he has put in to Hyde Par Theatre and the faith he has in us, we do still have the luxury of knowing that we still have a place to perform. That being said, we're also realistic and we know that could change in a heartbeat, so I think all of the artists in this town are always kind of looking over their shoulders, waiting for the sky to fall a little bit.
BWW: How many shows a year do you typically produce?
BS: Right now, I'd say 2 1/2. We do 2 full productions. And we're still trying to figure out what the Sidewalk Series will ultimately become. We're kind of giving it room to breathe and evolve. In a perfect world, we'd like to do 3 full shows plus the Sidewalk Series. But we only have 2 slots at HPT, so we either have to find another space for the 3rd show or wait for Ken or Mark (Pickell) to decide they want more vacation time.
BWW: How many shows has the company produced?
BS: PERFECT MENDACITY will be our 12th production.
BWW: Can you talk a little bit about your program to develop directors and producers?
BS: Sure. Anyone out there wanna direct or produce? Give us a call. Seriously, we have an open door policy. We're always on the lookout for new directors and producers. Aside from the more formal program of the Sidewalk Series, we take on the attitude of "the more, the merrier." The hard thing is that the StreetCorner method (for lack of a less pretentious phrase) is not for everyone. For a director, they have to be willing to surrender a lot of their power to the actors which is not easy. To really put the actors first means that the director's vision has to be malleable to a certain extent. For a producer, it's a very hands-on job. With the budget we are managing, our producers must wear a lot of hats. We're painting sets, building props, washing costumes, creating sound design, writing press releases, designing websites. It ain't glamorous work. But we love it. Typically, we recommend that anyone that wants to work with us on that end sort of intern or assistant direct on one of our shows first to get a sense of the process. If they like it, then we go from there...
BWW: Do you have any other development programs currently operating or planned for the future?
BS: Fine-tuning the Sidewalk Series is our real priority at this time. Though we are brainstorming how we might offer more opportunities within the series. We are considering expanding it beyond just the one production. We just have to figure out how to make sure we have the funds (and the energy) to do that.
BWW: Where do you envision the company in 5 years? 10 years?
BS: Boy, the million-dollar question. I don't think we are really able to wrap our heads around 10 years down the road just yet. We've only officially been around for 4. But I will say that the 5-year plan is just to do what we are doing now more efficiently for longer runs with bigger budgets for a larger audience. We're not looking to do 10 shows a year anytime soon. We don't want to grow beyond our capabilities. But it would be nice to run for 4-5 weeks and to have a little bit more breathing room financially. On the whole though, we're pretty happy with the trajectory of the company thus far.
BWW: What is your company's current greatest challenge?
BS: I would say publicity. We would like to make more people aware of who we are. We're really proud of the product that we have been putting out and audiences really seem to love it. But spreading the word to the Austin community at large is a challenge in this day and age, especially as newspaper coverage has dwindled to next-to-nothing unless you are buying full-page ads. So, we're grateful to BWW and some of the other websites for helping us to get the word out!
BWW: Is there anything else you'd like to share with BWW's readers?
BS: Come and see PERFECT MENDACITY at Hyde Park Theatre, April 7-22. If you don't like it, we'll give you a free beer and your money back! And, if you do like it, we'll probably give you a free beer anyway. Just stick around after the show and ask for one.