Photo Coverage: Dramatic Forces Launches 'The Broadway Challenge'

By: Molly Hagan Sep. 27, 2010

THE BROADWAY CHALLENGE, a new and unique app for theatre trivia, was launched through the Apple App Store this weekend. Created by Dramatic Forces, the App functions on iPhone, iPad and iPod Touch devices. THE BROADWAY CHALLENGE is a must have app for every theatre fan. It's a multi-layered, multi game, all theatre trivia immersion with gorgeous graphics and sound effects. Play against yourself, your friends, the rest of the world. With 10 challenge games, eight unique question categories, and over 4000 original questions, you can play non-stop for an entire Broadway season and still not hit every question. The Broadway Challenge App will be updated with special new trivia packages throughout the year.

THE BROADWAY CHALLENGE app is $2.99 and a portion of the proceeds will benefit Broadway Cares / Equity Fights AIDS.

"This is a first of its kind Broadway app," says Dori Berinstein, creator of THE BROADWAY CHALLENGE. "It's our hope that our app will bring theatre fans of all ages together and introduce Broadway to new audiences.

The app was official launced Sunday, September 26, 2010 at the 24th Annual Broadway Flea Market & Grand Auction, in Shubert Alley where Kristen Chenoweth (Promises Promises, "Glee"), John Tartaglia (Avenue Q, ImaginOcean, Disney's TV series Johnny and the Sprites)"), Jackie Hoffman (The Addams Family, Xanadu, Hairspray), Andrea McArdle (Annie, Les MIserables), Ann Harada (Avenue Q, Les Miserables), Seth Rudetsky (They're Paying Our Song, The Ritz), Neil McCaffrey and Ben Cook (Billy Elliot) and other theatre stars played 'Take The Challenge' with Flea Market visitors. iPods were awarded to top scorers of the day and an iPad package was auctioned off at the BC/EFA Grand Auction.

THE BROADWAY CHALLENGE has been produced by Dramatic Forces, an award-winning theatrical entertainment company, founded by Dori Berinstein, and committed to producing premiere Broadway, Film, TV and cutting edge new technology productions. Dori is a three-time Tony-winning Broadway Producer and a Film Director and Producer. Recent productions include: (For Broadway) Legally Blonde", "Thoroughly Modern Millie", "Once Flew Over The Cuckoo's Next", "The Crucible" and "Fool Moon"; (For Film as Director & Producer) "Gotta Dance", "Some Assembly Required" and "ShowBusiness: The Road To Broadway". Dori is the 2009 recipient of the Robert Whitehead Award for 'outstanding achievement in commercial theatre producing'.

Broadway Cares / Equity Fights AIDS is one of the nation's leading industry-based, nonprofit AIDS fundraising and grant-making organizations. By drawing upon the talents, resources and generosity of the American theatre community, since 1988 BC/EFA has raised over $195 million for essential services for people with AIDS and other critical illnesses across the United States. BC/EFA is the major supporter of seven programs at The Actors Fund, including The HIV/AIDS Initiative, The Phyllis Newman Women's Health Initiative, The Al Hirschfeld Free Health Clinic and more. BC/EFA also awards annual grants to more than 400 AIDS and family service organizations nationwide.

Photo Credit: Logan Metzler