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SPIDER-MAN First Preview Morning Reading Roundup

All anyone in the Theatre World is talking about so far this morning is last night's first preview of the highly anticipated SPIDER-MAN: Turn Off the Dark. I was there and it was certainly a night to remember. Message boards and Twitter were abuzz throughout the show, as audiences sat through 4 technical stops in Act 1, and 1 in Act 2 as well as an elongated intermission (and one heckler), but the show as performed from beginning to end.

The show also garnered what was most likely the most press coverage of a first preview in history. For a small preview -- check out The New York Times, The New York Post and The Wall Street Journal and of course -- Rialto Chatter. And, even geek movie site - Ain't It Cool News.

Also, if you missed the show's preview on 60 Minutes last night, click here to watch.

SPIDER-MAN Turn Off The Dark began preview performances on Broadway on Sunday, November 28, 2010, at 6:30 p.m. Opening Night is now set for Tuesday evening, January 11, 2011. Directed byJulie Taymor and featuring a book by Julie Taymor and Glen Berger, and new music and lyrics by U2's Bono and The Edge, SPIDER-MAN Turn Off The Dark will open at Broadway's Foxwoods Theatre (213 West 42nd Street). .

Featuring direction by Tony® Award-winner Julie Taymor (The Tempest, Across The Universe, The Lion King), music and lyrics by 22-time Grammy® Award-winners Bono and The Edge, a book co-written by Taymor and Glen Berger (Underneath The Lintel) and one of the most iconic title characters of all time, SPIDER-MAN Turn Off The Dark is the most ambitious production ever undertaken on Broadway and finds astonishingly fresh ways to tell a story inspired by over 40 years of Marvel comic books. The show follows the story of teenager Peter Parker, whose unremarkable life is turned upside-down when he's bitten by a genetically altered spider and wakes up the next morning clinging to his bedroom ceiling. This bullied science-geek suddenly endowed with incredible powers soon learns, however, that with great power comes great responsibility as villains put both his physical strength and strength of character to the test. SPIDER-MAN Turn Off The Dark will thrill the audience through a unique entertainment experience in ways never- before-dreamed-possible in live theater.

Tickets are priced from $67.50 - $135 for weekday performances and $67.50 - $140 for weekend performances and can be purchased at Ticketmaster.com or by calling (877) 250-2929. Tickets are also available at the Foxwoods Theatre box office Monday through Saturday, 10:00 a.m. - 8:00 p.m.

For more information, visit www.SpiderManOnBroadway.com.

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Robert Diamond founded BroadwayWorld.com in 2003, which has now become the largest theatre web site in the world. He also serves as the site's Editor-in-Chief, covering Broadway and beyond, with specific local coverage for 100 cities in the United States, 30 countries worldwide and 15 other related areas of entertainment - including dance, opera, fashion, concerts, comedy, films, television and more.

The 2001 Syracuse University graduate (School of Information Studies) is also the owner of Wisdom Digital Media, an award-winning leading design company for entertainment and technology web sites. In his previous life, he held an executive position for the world's leading publisher of technology magazines, web sites and conferences and, as a result, was named among the "Top thirty magazine industry executives under the age of 30" by FOLIO Magazine.

Diamond got his start in the entertainment field, accidentally, when he created the 'official web site' (while in college) for Michael Crawford, the popular actor and original Tony and Olivier Award-winning star of THE PHANTOM OF THE OPERA. (He still blames Crawford - and credits him - for anything that goes particularly right or wrong during an average day.)

As a respected member of the Broadway and theatre community, Diamond also served as Lead Producer for a series of sold-out shows using the BroadwayWorld.com 'brand' for a set of 'Standing Ovations' concerts, which also branched out into titles that included Holiday Shows and even more specific concerts like 'From Stage to Screen and Back Again' in tandem with publishers and movie studios. All proceeds were in turn donated to Broadway Cares / Equity Fights AIDS, the industry's leader in aid for performers in need.

Robert lives in Manhattan with his wife and two dogs, growing the business and getting little sleep. In addition, you can usually find him in a theatre many nights a week.

Robert's very popular blog, 'The Broadway Pulse' appears daily on BroadwayWorld.com and he also writes weekly about theatre for the USA Network's Character Approved blog.

In December of last year, Diamond was one of 5 Syracuse University Alumni, all having achieved success in the world of start-ups, business growth and venture capital, participating on a panel addressing young alumni who are currently pursuing their dreams of running their own business and experiencing the day to day challenges of a startup. It is part of the university's new Student Accelerator Program, for which Rob was recommended by Syracuse University's i-School.

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