This February, national cinema advertising leader and alternative content provider Screenvision and newly formed company BroadwayHD bring the Broadway production of ROMEO AND JULIET to movie theatres nationwide. Starring Orlando Bloom (Lord of the Rings, Pirates of the Caribbean) as Romeo and Condola Rashad (Smash, Sex and the City 2) as Juliet, the film has an exclusive run in movie theatres from February 13-19. Tickets for Romeo and Juliet are available at www.BroadwayHD.com.
The stunningly
Modern Stage production has received acclaimed-reviews, including this from the New York Times: "Mr Bloom in a first-rate Broadway debut and the gifted Rashad exude a too fine for this world purity that makes their characters' love feel sacred." In addition to Bloom and Rashad, the cast includes
Christian Camargo (The Hurt Locker, Dexter),
Justin Guarini (American Idol, American Idiot), Tony Award winners
Brent Carver (Kiss of the Spider Woman, Sleepy Hollow),
Chuck Cooper (Law & Order, American Gangster), and two-time nominee
Jayne Houdyshell (Follies). Romeo and Juliet was captured for cinema on November 27 at New York's
Richard Rodgers Theatre by the multiple, Emmy award-winning Don Roy King (Saturday Night Live).
"Partnerships such as this give moviegoers nationwide the opportunity to experience Broadway programming that they otherwise might not have access to, and in turn help our exhibitor partners maximize attendance during off-peak times," said Darryl Schaffer, Executive Vice President, Operations and Exhibitor Relations for Screenvision. "BroadwayHD is doing amazing work to make the arts more accessible to all and we are proud to be a part of their mission."
Through the partnership with BroadwayHD, a new company created by the show's Tony-award winning producers
Stewart F. Lane and
Bonnie Comley, Romeo and Juliet will have broad distribution throughout the United States and Canada with multiple exhibitions. With five Tony Award winning productions, including 2011 Best Play
War Horse, and a combined seven Tony Awards, Lane and Comley are now venturing to bring the power of the theater to the cinema.
"Broadway is an art that we believe everyone should experience, and now with BroadwayHD we are committed to making that possible" said Lane, producer, co-founder of BroadwayHD. "Romeo and Juliet will be the first show of many available for movie theatres and other ancillary formats."
"Screenvision shares our vision of accessibility to all theater lovers and through its vast network of exhibitor partners allows us to give more people nationwide the chance to enjoy the romance and rarity of one of the stage's greatest works in time for Valentine's Day," said Comley, producer, co-founder of BroadwayHD.
ABOUT BROADWAYHD
BroadwayHD is extending the reach of live theater. This exciting new series makes Broadway shows available to everyone. Nothing can take the place of live theater but high definition (HD) cameras can capture the excitement of a NYC Broadway performance in front of an audience and bring it to movie screens around the world. If you missed a sold out show or limited engagement or just didn't get to New York for the latest hit Broadway show check out
www.broadwayHD.com to see when it comes to a movie theater in your town. If you can't get to Broadway get to BroadwayHD.
ABOUT SCREENVISION
Headquartered in New York, N.Y., Screenvision is a national leader in cinema advertising, offering on-screen advertising, in-lobby promotions and integrated marketing programs to national, regional and local advertisers and providing comprehensive cinema advertising representation services to top tier theatrical exhibitors presenting the highest quality moviegoing experience. The Screenvision cinema advertising network is comprised of over 14,200 screens in 2,200+ theater locations across all 50 states and 94% of DMAs nationwide; delivering through more than 150 theatrical circuits, including 6 of the top 10 exhibitor companies. For more information:
http://www.screenvision.com.
