INDUSTRY INSIGHT: Weekly Grosses Analysis - 4/9; MORMON & SALESMAN Set New Records

By: Apr. 09, 2012
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Welcome to this week's edition of our new WEEKLY GROSSES ANALYSIS, part of our new Industry Insights section that will feature insider industry information, commentary and insights!

THE BOOK OF MORMON, winner of nine Tony Awards including Best Musical, has broken the house record of Broadway’s Eugene O’Neill Theatre for the 31st time. The show earned $1,590,235.00 for the week ending Sunday, April 8, in the 1,068-seat O’Neill, one of Broadway’s smallest theatres.

Also, Arthur Miller’s DEATH OF A SALESMAN broke the house record of the Barrymore Theatre (243 West 47thStreet) for the third time, grossing $859,447.82 over seven performances for the week ending April 8, 2012. The strictly limited engagement opened on March 15, 2012.

Read on for all the weekly grosses statistics for the movers and shakers from the latest grosses, 4/8/2012.


Top 5 by This Week Gross
WICKED $2,183,025
THE LION KING $2,081,189
SPIDER-MAN TURN OFF THE DARK $2,010,621
THE BOOK OF MORMON $1,590,235
MARY POPPINS $1,364,848
Bottom 5 by This Week Gross
MAGIC/BIRD ($109,707), DON'T DRESS FOR DINNER ($151,779), SEMINAR ($178,977), OTHER DESERT CITIES ($216,849), CLYBOURNE PARK ($223,190)

Top 5 by This Week Gross vs. Last Week Gross
SPIDER-MAN TURN OFF THE DARK $490,749
MARY POPPINS $452,278
DEATH OF A SALESMAN $401,880
WICKED $341,364
THE PHANTOM OF THE OPERA $289,982
Bottom 5 by This Week Gross vs. Last Week Gross
SEMINAR ($-247,585), EVITA ($-153,156), PORGY AND BESS ($-134,267), VENUS IN FUR ($-90,743), MEMPHIS ($-25,761)

Top 5 by Average Ticket Price
THE BOOK OF MORMON $181.70
THE LION KING $155.09
SPIDER-MAN TURN OFF THE DARK $151.30
WICKED $150.84
DEATH OF A SALESMAN $118.91
Bottom 5 by Average Ticket Price
MAGIC/BIRD ($22.33), DON'T DRESS FOR DINNER ($37.53), CLYBOURNE PARK ($39.25), PETER AND THE STARCATCHER ($43.57), SEMINAR ($44.81)

Top 5 by Gross % of Potential
WICKED 129.85%
THE BOOK OF MORMON 127.79%
THE LION KING 123.13%
SPIDER-MAN TURN OFF THE DARK 111.23%
DEATH OF A SALESMAN 98.06%
Bottom 5 by Gross % of Potential
MAGIC/BIRD (12.66%), DON'T DRESS FOR DINNER (23.27%), SEMINAR (26.11%), CLYBOURNE PARK (26.13%), VENUS IN FUR (30.39%)

Top 5 % of Seats Sold of Total Seats
THE BOOK OF MORMON 102.6%
NEWSIES 100.9%
THE LION KING 100.0%
WICKED 100.0%
DEATH OF A SALESMAN 99.7%
Bottom 5 % of Seats Sold of Total Seats

PORGY AND BESS (48.3%), VENUS IN FUR (49.7%), OTHER DESERT CITIES (54.9%), MAGIC/BIRD (57.0%), PRISCILLA QUEEN OF THE DESERT (57.1%)


Top 5 by Seats Sold This Week vs. Last Week
DEATH OF A SALESMAN 3090
NICE WORK IF YOU CAN GET IT 2906
PETER AND THE STARCATCHER 2658
MARY POPPINS 2572
HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING 1643
Bottom 5 by Seats Sold This Week vs. Last Week
PORGY AND BESS (-1614), END OF THE RAINBOW (-1194), SEMINAR (-1020), VENUS IN FUR (-1000), SPIDER-MAN TURN OFF THE DARK (-895)

That's all for this week... Other statistics that you'd like to see? Let us know!





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