DPAC Announces Their Audience Rewards Program

DPAC, Durham Performing Arts Center is only the second theater in the region to offer its customers Audience Rewards®, a new national loyalty program for arts fans that allows them to earn points redeemable for show tickets and other great show memorabilia and merchandise. 

Membership in Audience Rewards is free. DPAC arts patrons who sign-up will receive points each time they purchase tickets for events at DPAC. Audience Rewards is just another benefit to purchasing tickets to DPAC performances.

To join Audience Rewards, visit DPACnc.com and click on the Audience Rewards button. Or log-on to AudienceRewards.com/DPACnc to sign up. Once members have an ID and password, they can begin earning ShowPoints and gaining access to special members-only benefits.

Named "The Official Rewards Program of Broadway," Audience Rewards® has already attracted more than 400,000 members since its New York debut. The first and only loyalty program of its kind, Audience Rewards® was created through an unprecedented partnership between Broadway theater owners and performing arts centers throughout the U.S.

Audience Rewards® members will automatically earn points on every DPAC ticket purchase they make on DPACnc.com or enter their member number during a purchase at Ticketmaster.com. There also will be other ways to earn ShowPoints through special promotions, email offers, and extra reward incentives. ShowPoints can even be earned through theater trivia contests on AudienceRewards.com.

Right now, many of the tickets available for purchase through ShowPoints are for Broadway and off-Broadway productions in New York, as well as many DPAC Broadway, concert and comedy events throughout the year. Along with tickets, Audience Rewards® members will find show merchandise like limited edition collectibles, t-shirts, posters or cast recordings available now for purchase via ShowPoints.

About DPAC
The new Durham Performing Arts Center is a 2,700 capacity multi-use theatre that features the hottest Broadway and family shows, high-profile concerts and incredible special events. Currently listed in the top 100 in Pollstar magazine's Top Worldwide Theater Venues, DPAC has become a beacon of energy in the Triangle and the region's new home for world-class live entertainment. Operated under the direction of Nederlander and PFM, DPAC is also home of the SunTrust Broadway Series with over 10,000 season ticket holders and show stopping Broadway engagements of Wicked, Phantom of the Opera, Spring Awakening, and much more. For more information please go to www.DPACnc.com.

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